Borough Creative

Content Planning & Development

Turning complex information into clear, compelling stories.

Borough Creative helps organizations in health, life sciences, and social impact to plan, create, and deliver content that informs, engages, and drives action. From strategic editorial planning to hands-on content development, I ensure every piece supports your goals and speaks authentically to your audiences.

Drawing on two decades of experience in global public health, I work closely with technical experts to translate research, data, and results into accessible, audience-specific, and impactful content that drives understanding and support.

Content Services: 

Content Strategy & Planning

Editorial strategy and content calendar development

Messaging and storytelling frameworks to unify voice and tone

Cross-channel content planning across digital, social, and print

Social media start-up support, content strategy, performance metrics

Intranet and website content strategy, audit, and redesign guidance

AI-enabled insights to refine audience understanding and content performance

Content Development & Creation

Thought-leadership articles, case studies, and blogs that showcase expertise

Patient/client/ community-centered storytelling

Technical, promotional, and advocacy writing and editing

Knowledge toolkits, briefs, talking points, eNewsletters, and annual or impact reports

Website content development and SEO optimization

Content Operations & Capacity Building

Content review and final quality assurance

Digital library and knowledge asset management

Project & vendor management for content initiatives

Organizational training and capacity strengthening for content development and dissemination

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Location

USA (Eastern Time)
Global, remote – flexible hours